Baifu Oriental International Logistics Group and the Olympic Torchbearers Association officially launched the 2025 public welfare project.

Recently, Baifu Oriental International Logistics Group, in collaboration with the Beijing Olympic Torchbearers Association, held a grand launch ceremony for the "Heart to Hand, Love Transmission, Public Welfare 2025" public welfare project in Beijing. This event was jointly hosted by Baifu Oriental International Logistics Group and the Olympic Torchbearers Association, and co-organized by the Consumer Electronics Service Committee of the China Electronic Commerce Association, Beijing Sacred Fire Inheritance Technology Co., Ltd., Beijing Pick Exhibition Display Co., Ltd., and other organizations. The event aims to carry forward the Olympic spirit, integrate resources from multiple parties, and jointly promote the vigorous development of social welfare undertakings.

Leaders from the Consumer Service Committee of the China Electronic Commerce Association and the Council of the Macroeconomic Magazine of the National Development and Reform Commission, along with guests from all walks of life, witnessed this important moment. This event received strong support from several well-known enterprises, including Haier Group and Beijing ZeroPoint Data Co., Ltd., providing important assistance for the smooth launch of the project.

      Launch of Three Major Public Welfare Projects to Promote Social Progress

      1. Publication Project of the Book "People Who Lit the Torch"

Focusing on the true stories and spiritual inheritance of Olympic torchbearers, this project, through book publication, showcases the touching moments of torchbearers in public welfare undertakings, further spreading the Olympic spirit and inspiring more people to participate in public welfare actions.

      2. "Sacred Fire Education Illuminates Love" Special Aid Program

This special aid program focuses on students in areas with limited educational resources. By donating learning materials and financial aid, it provides them with more educational support, igniting their thirst for knowledge and helping them towards a brighter future.

       3. "Green Ambassador" Project to Help Revitalize Life

This project uses environmental protection actions to support the consumer electronics trade-in policy, improving community living standards and promoting a green lifestyle. It aims to encourage more members of the public to participate in environmental protection and build a harmonious and beautiful future.

Funds will be raised on-site through public auctions or exhibitions. The proceeds will be used for education and environmental protection projects, providing more support for vulnerable groups in society.

Cooperation of Multiple Forces, Creating a New Chapter for Public Welfare

At the launch ceremony, Zhu Jiamin, chairman of the Beijing Olympic Torchbearers Association, delivered a speech, stating: "Olympic torchbearers are not only symbols of the Olympic spirit, but also pioneers in public welfare practice. Through "Heart to Hand, Love Transmission, Public Welfare 2025," we hope to encourage more enterprises, organizations, and individuals to join the public welfare cause, jointly promoting mutual assistance and development in society."

This launch ceremony brought together representatives from the Consumer Service Committee of the China Electronic Commerce Association, the Council of the Macroeconomic Magazine of the National Development and Reform Commission, Haier Group, Beijing ZeroPoint Data Co., Ltd., and other organizations. They all expressed their full support for the advancement of public welfare projects and their commitment to promoting social welfare undertakings.

Heartfelt Group Photo, Jointly Painting a Blueprint for Public Welfare

At the end of the event, all the attendees held the character "福" (Fu, meaning blessing or happiness) and took a group photo with representatives of the Olympic torchbearers, conveying the theme of "Let the world be filled with love." The group photo not only demonstrates the support and expectations of all sectors of society for public welfare undertakings, but also symbolizes the inheritance of the public welfare spirit.

Looking Forward to 2025: Joining Hands in Public Welfare, Creating a Brighter Future

This launch ceremony is not only a vivid example of enterprises and artists joining hands to support public welfare undertakings, but also reflects the profound significance of multi-sectoral cooperation in promoting social responsibility practices. In the future, the Beijing Olympic Torchbearers Association will focus on education, environmental protection, and culture, continuing to promote the implementation of public welfare projects and bringing more warmth and support to vulnerable groups in society. The association stated that it hopes to use the theme of "Heart to Hand, Love Transmission, Public Welfare 2025" to bring together the strength of all parties and jointly write a new chapter for public welfare undertakings.